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Business analytics for managers : taking business intelligence beyond reporting /

"Many companies are unsure exactly what business analytics is and how it can be used to improve their performance. Much of the material currently in the marketplace is technical in nature. This book's focus is not on the technical aspects of business analytics but takes a business holistic...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Laursen, Gert H. N.
Other Authors: Thorlund, Jesper
Format: Electronic eBook
Language:Inglés
Published: Hoboken, N.J. : Wiley, ©2010.
Series:Wiley and SAS business series.
Subjects:
Online Access:Texto completo (Requiere registro previo con correo institucional)