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The mind of the customer : how great companies like UPS, Lexus, and Nokia have reinvented the sales process to accelerate their customers' success /

"The Mind of the Customer offers an in-depth analysis of today's customers' wants, needs, and problems, and reveals groundbreaking insights into the new expectations of today's top sales executives. Drawing from their interviews with 96 high-level executives at corporations such...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Hodge, Richard
Autres auteurs: Schachter, Lou
Format: Électronique eBook
Langue:Inglés
Publié: New York : McGraw-Hill, ©2006.
Collection:McGraw Hill professional.
Sujets:
Accès en ligne:Texto completo (Requiere registro previo con correo institucional)