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Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves /

From Google to Facebook, the author delves into how a "viral loop," a situation where using a product means needing to share it with others, can make an online business a success.

Detalles Bibliográficos
Clasificación:	Libro Electrónico
Autor principal:	Penenberg, Adam L.
Formato:	Electrónico Audiom
Idioma:	Inglés
Publicado:	Old Saybrook : Tantor Media, 2009.
Temas:	Viral marketing. Online social networks > Economic aspects. Electronic commerce > Marketing. Business > Computer network resources. Marketing viral. Réseaux sociaux (Internet) > Aspect économique. BUSINESS & ECONOMICS > Marketing > Research. Social networking > Economic aspects. Social networking > Intenet resources. Business > Internet resources. Downloadable audio books. Audiobooks. Livres audio.
Acceso en línea:	Texto completo (Requiere registro previo con correo institucional)

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