Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves /

From Google to Facebook, the author delves into how a "viral loop," a situation where using a product means needing to share it with others, can make an online business a success.

Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Penenberg, Adam L.
Format: Électronique Audio
Langue:Inglés
Publié: Old Saybrook : Tantor Media, 2009.
Sujets:
Viral marketing.
Online social networks > Economic aspects.
Electronic commerce > Marketing.
Business > Computer network resources.
Marketing viral.
Réseaux sociaux (Internet) > Aspect économique.
BUSINESS & ECONOMICS > Marketing > Research.
Social networking > Economic aspects.
Social networking > Intenet resources.
Business > Internet resources.
Downloadable audio books.
Audiobooks.
Livres audio.
Accès en ligne:Texto completo (Requiere registro previo con correo institucional)

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