Africa rising : how 900 million African consumers offer more than you think /

With more than 900 million consumers, the continent of Africa is one of the world's fastest growing markets. In Africa Rising, renowned global business consultant Vijay Mahajan reveals this remarkable marketplace as a continent with massive needs and surprising buying power. Crossing thousands...

Full description

Bibliographic Details
Call Number:Libro Electrónico
Main Author: Mahajan, Vijay
Other Authors: Gunther, Robert E., 1960-
Format: Electronic eBook
Language:Inglés
Published: Upper Saddle River, N.J. : Wharton School Pub., ©2009.
Subjects:
Investments, Foreign > Africa.
International business enterprises > Africa.
Investissements étrangers > Afrique.
Entreprises multinationales > Afrique.
Commerce
Economic history
International business enterprises
Investments, Foreign
Africa > Commerce.
Africa > Economic conditions.
Afrique > Commerce.
Afrique > Conditions économiques.
Africa
Online Access:Texto completo (Requiere registro previo con correo institucional)

Internet

Texto completo (Requiere registro previo con correo institucional)

Items no disponibles

Holdings details from

Similar Items