Do it wrong quickly : how the web changes the old marketing rules /

"What's the one thing companies care about? Conversion. Getting potential customers to convert into real, actual, customers. But how do you do that in a world of Facebook, Google, YouTube, blogs, and Flickr? Mike Moran shows you how-by trying lots of little things, studying the results, le...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Moran, Mike, 1958-
Format: Electronic eBook
Language:Inglés
Published: Upper Saddle River, N.J. : IBM Press, 2007.
Subjects:
Internet marketing.
Customer relations.
Internet advertising.
Marketing sur Internet.
Publicité sur Internet.
Customer relations
Internet advertising
Internet marketing
Online Access:Texto completo (Requiere registro previo con correo institucional)

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Texto completo (Requiere registro previo con correo institucional)

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