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The online advertising playbook : proven strategies and tested tactics from the Advertising Research Foundation /
"The Advertising Research Foundation's Online Advertising Playbook is the new benchmark for best practices. It relies on data, not guesswork, to explain what's working and not working on the Internet, and answers all the most vital questions advertisers have about online marketing.&qu...
| Call Number: | Libro Electrónico |
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| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
Hoboken, N.J. :
John Wiley & Sons,
©2007.
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| Online Access: | Texto completo (Requiere registro previo con correo institucional) |