Writing winning business proposals

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Freed, Richard C., 1946-
Format: Électronique eBook
Langue:Inglés
Publié: New York : McGraw-Hill, [2013]
Édition:3rd ed.
Collection:McGraw-Hill's AccessEngineering.
Sujets:
Proposal writing in business.
Business report writing.
Business writing.
Electronic books.
Computer network resources.
Accès en ligne:Texto completo
Table des matières:
  • Part 1. Proposal logics
  • Part 2. Proposal psychologics
  • Part 3. Proposal preparation.
  • Understanding generic structure logic
  • Understanding the baseline logic
  • Aligning the baseline logic
  • Using a measurable-results orientation
  • Using logic trees to construct your methodology
  • Analyzing the buyers
  • Identifying, selecting, and developing themes
  • Green team reviews
  • Writing the situation and objectives slots
  • Writing the methods slot
  • Writing the qualifications slot
  • Writing the benefits section
  • Writing the fees slot
  • Summary: the proposal development process.

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