Chargement en cours…
Writing winning business proposals
| Cote: | Libro Electrónico |
|---|---|
| Auteur principal: | |
| Format: | Électronique eBook |
| Langue: | Inglés |
| Publié: |
New York :
McGraw-Hill,
[2013]
|
| Édition: | 3rd ed. |
| Collection: | McGraw-Hill's AccessEngineering.
|
| Sujets: | |
| Accès en ligne: | Texto completo |
Table des matières:
- Part 1. Proposal logics
- Part 2. Proposal psychologics
- Part 3. Proposal preparation.
- Understanding generic structure logic
- Understanding the baseline logic
- Aligning the baseline logic
- Using a measurable-results orientation
- Using logic trees to construct your methodology
- Analyzing the buyers
- Identifying, selecting, and developing themes
- Green team reviews
- Writing the situation and objectives slots
- Writing the methods slot
- Writing the qualifications slot
- Writing the benefits section
- Writing the fees slot
- Summary: the proposal development process.