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International Business: Competing in the Global Marketplace, 12th Edition

Market-defining since it was introduced, International Business: Competing in the Global Marketplace by Charles W.L. Hill (University of Washington) and G. Tomas Hult (Michigan State University) sets the standard, and is the proven choice for International Business.  With the 12th edition, Hill and...

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Détails bibliographiques
Auteur principal: Charles Hill; G. Tomas M. Hult (Auteur)
Format: Livre
Langue:Inglés
Publié: United Kingdom of Great Britain & Northern Ireland : McGraw-Hill Higher Education (International), 2018
United Kingdom of Great Britain & Northern Ireland :
Édition:12th edition
Sujets:
Accès en ligne:Texto completo
Description
Résumé:Market-defining since it was introduced, International Business: Competing in the Global Marketplace by Charles W.L. Hill (University of Washington) and G. Tomas Hult (Michigan State University) sets the standard, and is the proven choice for International Business.  With the 12th edition, Hill and Hult continue to draw upon their experience to deliver a complete program that is:  Relevant - Timely, Comprehensive Coverage or Theory; Practical - Focused on Practical Applications of Concepts; Integrated - Integrated Progression of Topics with Results-Driven Technology.
Description matérielle:1 online resource
ISBN:9781260290172