Business rhetoric in German novels : from Buddenbrooks to the global corporation /
Argues on the evidence of nine major German novels that literature and business have in common a reliance on language, understood in a creative, performative, and rhetorical sense.
Call Number: | Libro Electrónico |
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Main Author: | |
Format: | Electronic eBook |
Language: | Inglés |
Published: |
Rochester, New York :
Camden House,
2018.
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Series: | Studies in German literature, linguistics, and culture.
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Subjects: | |
Online Access: | Texto completo |