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Shakespeare, Einstein, and the bottom line : the marketing of higher education /

Detalles Bibliográficos
Clasificación:	Libro Electrónico
Autor principal:	Kirp, David L.
Formato:	Electrónico eBook
Idioma:	Inglés
Publicado:	Cambridge, Mass. : Harvard University Press, 2003.
Temas:	Universities and colleges > United States > Marketing. Education, Higher > Public relations > United States. Universities and colleges. Universities Enseignement supérieur > Relations publiques > États-Unis. Universités. EDUCATION > Higher. Universities and colleges Universities and colleges > Marketing Öffentlichkeitsarbeit Hochschule Forschungstransfer Marketing. Universiteiten. Enseignement universitaire. Relations publiques. Université Colleges and universities > United States > Marketing. Higher education > Public relations > United States. United States USA États-Unis.
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