Marketingová komunikace a public relations : výklad pojmu a teorie oboru /

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Bibliographic Details
Call Number:Libro Electrónico
Other Authors: Halada, Jan (Editor)
Format: Electronic eBook
Language:Checo
Published: V Praze : Vydala Univerzita Karlova v Praze, Nakladatelství Karolinum, [2016]
Subjects:
Communication in marketing.
Public relations.
Public Relations
Communication en marketing.
Relations publiques.
public relations.
BUSINESS & ECONOMICS / Industrial Management
BUSINESS & ECONOMICS / Management
BUSINESS & ECONOMICS / Management Science
BUSINESS & ECONOMICS / Organizational Behavior
Communication in marketing
Public relations
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