The rhetoric of soft power : public diplomacy in global contexts /
"The Rhetoric of Soft Power: Public Diplomacy in Global Contexts provides a comparative assessment of public diplomacy and strategic communication initiatives, in order to portray how Joseph Nye's notion of "soft power" has translated into context-specific strategies of internati...
Cote: | Libro Electrónico |
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Auteur principal: | |
Format: | Électronique eBook |
Langue: | Inglés |
Publié: |
Lanham, Md. :
Lexington Books,
2012.
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Collection: | Lexington studies in political communication.
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Sujets: | |
Accès en ligne: | Texto completo |