E-business in the 21st century : realities, challenges, and outlook /

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Embarking on electronic business is a challenging task. There is also a lack of clear understanding and comprehensive analysis of various issues and domains of electronic business. This book offers a very comprehensive analysis of concepts, models and infrastructures of e-business. It also presents...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Xu, Jun, Ph. D., 1960-
Autres auteurs: Quaddus, M. A.
Format: Électronique eBook
Langue:Inglés
Publié: Hackensack, NJ : World Scientific, ©2010.
Collection:Intelligent information systems.
Sujets:
Electronic commerce.
Customer relations > Management.
Commerce électronique.
BUSINESS & ECONOMICS > Marketing > Telemarketing.
BUSINESS & ECONOMICS > Marketing > Multilevel.
BUSINESS & ECONOMICS > Mail Order.
BUSINESS & ECONOMICS > Marketing > Direct.
BUSINESS & ECONOMICS > E-Commerce > Internet Marketing.
Customer relations > Management
Electronic commerce
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