Cycles of spin : strategic communication in the U.S. Congress /
"How do politicians try to shape their news coverage? Patrick Sellers examines strategic communication campaigns in the U.S. Congress. He argues that these campaigns create cycles of spin: Leaders create messages, rank-and-file legislators decide whether to promote those messages, journalists d...
Cote: | Libro Electrónico |
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Auteur principal: | |
Format: | Électronique eBook |
Langue: | Inglés |
Publié: |
Cambridge ; New York :
Cambridge University Press,
2010.
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Collection: | Communication, society, and politics.
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Sujets: | |
Accès en ligne: | Texto completo |
Table des matières:
- The cycle
- Building blocks
- Creation
- Promotion
- Coverage and feedback
- Completing the cycle.