The Astonishing Power of Storytelling Leading, Teaching, and Transforming in a New Way.

Master the secret to engaging any audience, from classrooms to colleagues. Everyone loves a good story. More than entertainment, stories told well captivate listeners and motivate action. This guidebook shows how to leverage the power of storytelling to engage and persuade any audience. Featurin...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Garmston, Robert John
Format: Electronic eBook
Language:Inglés
Published: Thousand Oaks : SAGE Publications, 2018.
Subjects:
Communication in education.
Persuasion (Rhetoric)
Public speaking.
Educational leadership.
Communication en éducation.
Art de parler en public.
Leadership en éducation.
Communication in education
Educational leadership
Public speaking
Online Access:Texto completo
Table of Contents:
  • THE ASTONISHING POWER OF STORYTELLING
  • FRONT COVER
  • THE ASTONISHING POWER OF STORYTELLING
  • COPYRIGHT
  • CONTENTS
  • PREFACE
  • ACKNOWLEDGMENTS
  • ABOUT THE AUTHOR AND ILLUSTRATOR
  • PART I
  • WHY STORIES WORK
  • CHAPTER 1
  • WHY TELL STORIES
  • CHAPTER 2
  • THE NEUROSCIENCE OF NARRATIVE
  • PART II
  • FIND, DESIGN, AND DELIVER YOUR STORY
  • CHAPTER 3
  • FINDING PERSONAL STORIES
  • CHAPTER 4
  • OTHER STORY SOURCES
  • CHAPTER 5
  • WHY ARE METAPHORS IMPORTANT?
  • CHAPTER 6
  • DESIRABLE STORY FEATURES
  • CHAPTER 7
  • DELIVERING YOUR STORY
  • PART III
  • CHANGING BEHAVIORS WITH STORY
  • CHAPTER 8
  • PROMOTE CHANGE: STORY STRUCTURE AND EXAMPLES
  • CHAPTER 9
  • MEET GROUPS WHERE THEY ARE
  • CHAPTER 10
  • DESIGN FOR THE INTUITIVE MIND
  • CHAPTER 11
  • HOW TWO STORIES CHANGED BEHAVIORS
  • CHAPTER 12
  • IN CONCLUSION
  • STORY CATALOG
  • GUIDE TO STORY LOCATIONS
  • APPENDIX
  • STORYTELLING STUDY COMPANION
  • REFERENCES
  • INDEX

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