Breathe a New Fire : How to Compete and Win in the New Global Economy Co-Opetition of East and West.

The Innovation of Globalization - proven strategies to succeed and out-compete emerging competition Does your company know how to compete effectively in the evolving global business arena? What tactics must your company use to overcome price discounting wars that cut into your margins? What are the...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Wiley
Autres auteurs: Wilcox, Ken
Format: Électronique eBook
Langue:Inglés
Publié: Newark, NJ : John Wiley & Sons, Incorporated, 2016.
Sujets:
Export marketing > China.
Export marketing > Western countries.
International business enterprises > China.
International business enterprises > Western countries.
Strategic planning.
Competition, International.
Entreprises multinationales > Chine.
Entreprises multinationales > Occident.
Planification stratégique.
Concurrence internationale.
Commerce
Competition, International
Export marketing
International business enterprises
Strategic planning
Developing countries > Commerce.
China
Developing countries
Western countries
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