Showmen, sell it hot! : movies as merchandise in golden era Hollywood /

A noted Hollywood historian takes a first-ever marketing look at the selling of classic motion pictures generated by Hollywood's fabled movie factories in this lush coffee-table retrospective. Movie buffs will enjoy seeing the effects of the Depression, censorship, world war, the Cold War, tele...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: McElwee, John Plonk (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Pittsburgh, Pennsylvania : GoodKnight Books, [2013]
Edición:First edition.
Temas:
Motion pictures > United States > Marketing.
Advertising > Motion pictures.
Motion pictures > United States > History.
Motion picture industry > United States > History.
Cinéma > Publicité.
Cinéma > États-Unis > Histoire.
Cinéma > Industrie > États-Unis > Histoire.
Advertising
Motion picture industry
Motion pictures
Motion pictures > Marketing
Hollywood (Los Angeles, Calif.) > History.
California > Los Angeles > Hollywood
United States
History
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