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Hotel Marketing.

1. The Foundation of Hotel Marketing 2. Behavioural Profile of Hotel Customers3. Hotel Market Segmentation 4. Marketing Information System for Hotels 5. Hotel Product Strategy 6. Hotel Promotion Strategy7. Hotel Pricing Strategy 8. Hotel Placement Strategy 9. Overall Marketing Strategy for Hotel 10....

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Jha, S. M.
Format: Électronique eBook
Langue:Inglés
Publié: Mumbai : Global Media, 2009.
Sujets:
Accès en ligne:Texto completo