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Competitive Intelligence and the Sales Force : How to Gain Market Leadership Through Competitive Intelligence.

Because of their daily presence in the field and favored relationships with their customers, salespeople are the eyes and ears of their companies. In the new economic war, managers cannot take the chance of not being fully aware of the way they could be threatened by the competition. Yet, organizati...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Le Bon, Joel
Format: Électronique eBook
Langue:Inglés
Publié: Business Expert Press, 2013.
Collection:Selling and sales force management collection.
Sujets:
Accès en ligne:Texto completo