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Theory of Media Literacy : a Cognitive Approach.

Theory of Media Literacy: A Cognitive Approach comprehensively explains how we absorb the flood of information in our media-saturated society and examines how we often construct faulty meanings from those messages. In this book, author W. James Potter enlightens readers on the tasks of information p...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Potter, Dr. W. James
Format: Electronic eBook
Language:Inglés
Published: Thousand Oaks : SAGE Publications, 2004.
Subjects:
Online Access:Texto completo
Table of Contents:
  • Why do we need a theory of media literacy?
  • Explicating the construct of media literacy
  • Definitions and distinctions
  • The media literacy model
  • Foundational knowledge structures
  • The personal locus
  • Competencies and skills of media literacy
  • The filtering task
  • The meaning-matching task
  • The meaning-construction task
  • Traps in meaning construction
  • Practices.