Engagement marketing : how small business wins in a socially connected world /

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"A definitive guide to growing your small business through "Engagement Marketing"As a small business owner, you've always relied on word-of-mouth referrals to grow your business. Thanks to social media--and its nimble partner, mobile technology--it's now easier than ever to...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Goodman, Gail F., 1960-
Format: Electronic eBook
Language:Inglés
Published: Hoboken, New Jersey : John Wiley & Sons, 2012.
Subjects:
Internet marketing.
Small business marketing.
Online social networks.
Social media.
Social Media
Marketing sur Internet.
Réseaux sociaux (Internet)
Médias sociaux.
social media.
BUSINESS & ECONOMICS > Development > Business Development.
Internet marketing
Online social networks
Small business marketing
Social media
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