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Hey, Whipple, Squeeze This : the Classic Guide to Creating Great Ads.

The classic (and irreverent) bestselling guide to creating great advertisingHey Whipple, Squeeze This has inspired a generation of ad students, copywriters, and young creatives to make their mark in the industry. But students need new guidance to ply their craft now in the digital world. This new fo...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Sullivan, Luke
Format: Électronique eBook
Langue:Inglés
Publié: Hoboken : John Wiley & Sons, 2012.
Édition:4th ed.
Sujets:
Accès en ligne:Texto completo