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Marketing research with SAS enterprise guide /

Marketing Research with SAS Enterprise Guide provides a detailed explanation of the SAS® Enterprise Guide software. Based on a step-by-step approach and real managerial situations, it guides the reader to an understanding of the use of statistical methods. It demonstrates ways of extracting informat...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Coussement, Kristof
Autres auteurs: Demoulin, Nathalie, Charry, Karine
Format: Électronique eBook
Langue:Inglés
Publié: Farnham, Surrey, England : Burlington, VT : Gower ; Ashgate, 2011.
Sujets:
Accès en ligne:Texto completo