Cita APA (7a ed.)

Soto, T. (2008). Methods for Assessing Brand Value: A Comparison between the Interbrand Model and the BBDO's Brand Equity Evaluator model. Diplomica Verlag.

Cita Chicago Style (17a ed.)

Soto, Tatiana. Methods for Assessing Brand Value: A Comparison Between the Interbrand Model and the BBDO's Brand Equity Evaluator Model. Hamburg: Diplomica Verlag, 2008.

Cita MLA (8a ed.)

Soto, Tatiana. Methods for Assessing Brand Value: A Comparison Between the Interbrand Model and the BBDO's Brand Equity Evaluator Model. Diplomica Verlag, 2008.