Organizational culture, business-to-business relationships, and interfirm /

"Organizational Culture, Business-to-Business Relationships, and Interfirm Networks" provides deep understanding about business-to-business and organizational relationships. Studies in this volume identify real-life relationship paradoxes and explain how firms manage, not solve, these para...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Woodside, Arch G.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Bingley, UK : Emerald, 2010.
Colección:Advances in business marketing & purchasing ; v. 16.
Temas:
Business networks.
Strategic alliances (Business)
Interorganizational relations.
Corporate culture.
Organizational Culture
Réseaux d'affaires.
Alliances stratégiques (Affaires)
Relations interorganisationnelles.
Culture organisationnelle.
Sales & marketing management.
Purchasing & supply management.
Business & Economics > Marketing > General.
Business & Economics > Marketing > Research.
Gestion d'entreprises.
Business networks
Corporate culture
Interorganizational relations
Academic theses.
Thèses et écrits académiques.
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Introduction: understanding B2B interfirm and within relationships / Arch G. Woodside
  • Discourses in organizational culture: bank managers and employees perceived relationships and performance / Farah Asif
  • Modeling the structure of business-to-business relationships / Sergio Biggemann
  • Modeling the dynamics of business-to-business relationships / Sergio Biggemann
  • Structure and dynamics of business-to-business relationships / Sergio Biggemann
  • Organizational innovation and outcomes in SMEs / Sylvie Laforet
  • Anatomy of relationship significance: a critical realist exploration / Filipe J. Sousa and Luis M. de Castro
  • Markets-as-networks theory: a review / Filipe J. Sousa
  • Meta-theories in research: positivism, postmodernism, and critical realism / Filipe J. Sousa.

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