Maximum Influence : the 12 Universal Laws of Power Persuasion.

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"The most complete work on persuasion and influence I have ever read."--Robert G. Allen, author, "Nothing Down" and "Multiple Streams of Income."

Bibliographic Details
Call Number:Libro Electrónico
Main Author: Mortensen, Kurt W.
Format: Electronic eBook
Language:Inglés
Published: New York : AMACOM, 2004.
Subjects:
Persuasion (Psychology) > Psychological aspects.
Influence (Psychology)
Success.
Achievement
Influence (Psychologie)
Succès.
Success
Online Access:Texto completo
Table of Contents:
  • Preliminaries; Contents; Foreword; Acknowledgments; Introduction; 1 The Power of Persuasion; 2 The Twelve Universal Laws of Power Persuasion; 3. The Law of Dissonance; 4. The Law of Obligation; 5. The Law of Connectivity; 6. The Law of Social Validation; 7. The Law of Scarcity; 8. The Law of Verbal Packaging; 9. The Law of Contrast; 10. The Law of Expectations; 11. The Law of Involvement; 12. The Law of Esteem; 13. The Law of Association; 14. The Law of Balance; 15. Your Pre-Persuasion Checklist; Epilogue; Notes; Index.

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