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Managing network resources : alliances, affiliations and other relational assets /
Today's firms are increasingly embedded in networks of alliances that influence their behavior and performance. Ranjay Gulati examines the 'network resources' that arise from these ties, how successful firms manage these, and how they influence strategy, access to resources, and perce...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Oxford ; New York :
Oxford University Press,
2007.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | Today's firms are increasingly embedded in networks of alliances that influence their behavior and performance. Ranjay Gulati examines the 'network resources' that arise from these ties, how successful firms manage these, and how they influence strategy, access to resources, and perceptions of a firm's legitimacy. - ;Today's firms are increasingly embedded in networks of alliances and other ties that influence their behavior and performance. In this, his first book on the subject, Ranjay Gulati examines the 'network resources' that arise from these ties, how successful firms manage these, and. |
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| Descripción Física: | 1 online resource (xi, 325 pages) : illustrations |
| Bibliografía: | Includes bibliographical references (pages 286-310) and index. |
| ISBN: | 0191538469 9780191538469 1281155349 9781281155344 9786611155346 6611155341 |