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Managing network resources : alliances, affiliations and other relational assets /
Today's firms are increasingly embedded in networks of alliances that influence their behavior and performance. Ranjay Gulati examines the 'network resources' that arise from these ties, how successful firms manage these, and how they influence strategy, access to resources, and perce...
| Cote: | Libro Electrónico |
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| Auteur principal: | |
| Format: | Électronique eBook |
| Langue: | Inglés |
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Oxford ; New York :
Oxford University Press,
2007.
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| Accès en ligne: | Texto completo |