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Marketing management in Australasia /
This e-book covers a broad spectrum of topical areas including competitive strategy, the Internet, franchising, consumerism, knowledge management and innovation.
| Cote: | Libro Electrónico |
|---|---|
| Autres auteurs: | |
| Format: | Électronique eBook |
| Langue: | Inglés |
| Publié: |
Bradford, England :
Emerald Group Pub.,
Ã2003.
|
| Collection: | European journal of marketing ;
v. 37, no. 3/4. |
| Sujets: | |
| Accès en ligne: | Texto completo |