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Competitive advantage in food and agribusiness industries /

This e-book draws together current and topical research from around the globe on gaining competitive advantage in food and agri-business industries worldwide. Consumer purchasing behaviour and perceptions of genetically-modified foods, organic foods, plant foods and meat are considered, with a view...

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Détails bibliographiques
Cote:Libro Electrónico
Autres auteurs: McEachem, Morven, Seaman, Claire
Format: Électronique eBook
Langue:Inglés
Publié: Bradford, England : Emerald Group Pub., Ã2005.
Collection:British food journal (Croydon, England) ; v. 107, no. 8.
Sujets:
Accès en ligne:Texto completo
Description
Résumé:This e-book draws together current and topical research from around the globe on gaining competitive advantage in food and agri-business industries worldwide. Consumer purchasing behaviour and perceptions of genetically-modified foods, organic foods, plant foods and meat are considered, with a view to establishing how industry can better understand and inform consumers to achieve competitive advantage.
Description matérielle:1 online resource (112 pages)
Bibliographie:Includes bibliographical references.
ISBN:1845446046
9781845446048
1845446054
9781845446055
ISSN:0007-070X ;