A handbook of qualitative methodologies for mass communication research /

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This is the first volume that covers the use of qualitative research methods in mass media research. Theoretical insights are incorporated from discourse analysis, ethnography and reception theory.

Bibliographic Details
Call Number:Libro Electrónico
Other Authors: Jensen, Klaus (Editor), Jankowski, Nick (Editor)
Format: Electronic eBook
Language:Inglés
Published: London ; New York : Routledge, 1991.
Subjects:
Mass media > Research > Methodology.
Humanities > Methodology.
Social sciences > Methodology.
Médias > Recherche > Méthodologie.
SOCIAL SCIENCE > Media Studies.
Humanities > Methodology
Mass media > Research > Methodology
Social sciences > Methodology
Communicatiewetenschap.
Kwalitatieve methoden.
Massmedia > forskning > metodik.
Electronic books.
handbooks.
Handboeken (vorm)
Handbooks and manuals.
Guides et manuels.
Online Access:Texto completo

Internet

Texto completo

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