Sports and Entertainment Marketing Updated, Precision Exams Edition, 4th Edition
SPORTS AND ENTERTAINMENT MARKETING, 4E incorporates feedback from instructors across the country. It includes expanded coverage, updated content, and exciting new features. The popular sports and entertainment topics continue to be the foundation for teaching marketing concepts. Each marketing funct...
Main Author: | Ken Kaser; Dotty B. Oelkers (Author) |
---|---|
Format: | Book |
Language: | Inglés |
Published: |
United States of America :
Cengage Learning,
2018
United States of America : |
Edition: | fourth edition |
Subjects: | |
Online Access: | Texto completo |
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