Persuasive Technology Second International Conference on Persuasive Technology, PERSUASIVE 2007, Palo Alto, CA, USA, April 26-27, 2007. Revised Selected Papers /
Persuasive technology is the general class of technologies that purposefully apply psychological principles of persuasion - principles of credibility, trust, reciprocity, authority and the like - in interactive media, in the service of changing their users' attitudes and behavior. Only one year...
Clasificación: | Libro Electrónico |
---|---|
Autor Corporativo: | SpringerLink (Online service) |
Otros Autores: | de Kort, Yvonne (Editor ), IJsselsteijn, Wijnand (Editor ), Midden, Cees (Editor ), Eggen, Berry (Editor ), Fogg, B.J (Editor ) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Berlin, Heidelberg :
Springer Berlin Heidelberg : Imprint: Springer,
2007.
|
Edición: | 1st ed. 2007. |
Colección: | Information Systems and Applications, incl. Internet/Web, and HCI ;
4744 |
Temas: | |
Acceso en línea: | Texto Completo |
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