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Persuasive Technology Second International Conference on Persuasive Technology, PERSUASIVE 2007, Palo Alto, CA, USA, April 26-27, 2007. Revised Selected Papers /

Persuasive technology is the general class of technologies that purposefully apply psychological principles of persuasion - principles of credibility, trust, reciprocity, authority and the like - in interactive media, in the service of changing their users' attitudes and behavior. Only one year...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor Corporativo: SpringerLink (Online service)
Otros Autores: de Kort, Yvonne (Editor ), IJsselsteijn, Wijnand (Editor ), Midden, Cees (Editor ), Eggen, Berry (Editor ), Fogg, B.J (Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2007.
Edición:1st ed. 2007.
Colección:Information Systems and Applications, incl. Internet/Web, and HCI ; 4744
Temas:
Acceso en línea:Texto Completo

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