Persuasive Technology Second International Conference on Persuasive Technology, PERSUASIVE 2007, Palo Alto, CA, USA, April 26-27, 2007. Revised Selected Papers /
Persuasive technology is the general class of technologies that purposefully apply psychological principles of persuasion - principles of credibility, trust, reciprocity, authority and the like - in interactive media, in the service of changing their users' attitudes and behavior. Only one year...
Call Number: | Libro Electrónico |
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Corporate Author: | |
Other Authors: | , , , , |
Format: | Electronic eBook |
Language: | Inglés |
Published: |
Berlin, Heidelberg :
Springer Berlin Heidelberg : Imprint: Springer,
2007.
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Edition: | 1st ed. 2007. |
Series: | Information Systems and Applications, incl. Internet/Web, and HCI ;
4744 |
Subjects: | |
Online Access: | Texto Completo |