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Go-to-market strategies for women entrepreneurs : creating and exploring success /

This collection brings together leading scholars and practitioners with a variety of interests as related to women entrepreneurs. Taking a unique scholarly-practice approach, Crittenden builds an enticing story around several key variables that influence go-to-market strategies for women entrepreneu...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Crittenden, Victoria Lynn (Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Bingley, UK : Emerald Publishing, 2019.
Edición:First edition.
Temas:
Acceso en línea:Texto completo