Interfirm networks : theory, strategy, and behavior /

Nearly all business-to-business firms interact and have contractual relationships with upstream, downstream and parallel operating enterprises. How firms design and implement these relationships effectively, overcome poorly performing network linkages, and manage change in interfirm networks are the...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Baxter, Roger, 1944-, Woodside, Arch G.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Bingley : Emerald Group Pub., ©2011.
Colección:Advances in business marketing & purchasing ; v. 17.
Temas:
Business networks.
Interorganizational relations.
Réseaux d'affaires.
Relations interorganisationnelles.
Sales & marketing management.
Sales & marketing.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
Gestion d'entreprises.
Business networks
Interorganizational relations
Acceso en línea:Texto completo
Descripción
Sumario:Nearly all business-to-business firms interact and have contractual relationships with upstream, downstream and parallel operating enterprises. How firms design and implement these relationships effectively, overcome poorly performing network linkages, and manage change in interfirm networks are the major topics that Volume 17 covers. The five papers in Volume 17 report new theory and in-depth descriptions of interfirm network behavior. Each paper includes extensive reviews of the relevant literature on interfirm network behavior as well as data analysis using empirical positivistic and/or case study research methods. More than 150 figures and tables support the discussion of findings.
Descripción Física:1 online resource (xiii, 478 pages).
Bibliografía:Includes bibliographical references.
ISBN:9781780520254
1780520255
ISSN:1069-0964 ;

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