Review of marketing research. Volume 6 /
"The Review of Marketing Research series provides current, state-of-the-art articles by the marketing field's leading researchers and scholars. Unlike other research publications in the field, which impose major constraint on article length, RMR publishes longer chapters that are not only...
Clasificación: | Libro Electrónico |
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Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Armonk, N.Y. :
M.E. Sharpe,
©2010.
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Colección: | Review of marketing research.
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Temas: | |
Acceso en línea: | Texto completo |