Michigan State University contributions to international business and innovation /

Volume 19 of "Advances in International Marketing" is quite unique. It features essays in marketing and international business, written by doctoral alumni of Michigan State University. Based on the 2008 symposium held at Michigan State University (MSU), the authors offer personal reflectio...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Cavusgil, S. Tamer
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Bingley, UK : JAI Press, 2009.
Colección:Advances in international marketing ; v. 19.
Temas:
Michigan State University.
Michigan State University
Business education > Congresses.
Business schools > Congresses.
International business enterprises > Technological innovations > Congresses.
Marketing > Congresses.
Enseignement commercial > Congrès.
Écoles de commerce > Congrès.
Entreprises multinationales > Innovations > Congrès.
Marketing > Congrès.
Higher & further education, tertiary education.
Industrial or vocational training.
Business & Economics > Education.
BUSINESS & ECONOMICS > Training.
Gestion d'entreprises.
Education.
Business education
Business schools
International business enterprises > Technological innovations
Marketing
Conference papers and proceedings
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