Astute competition : the economics of strategic diversity /
The first part of this book aims to provide a rigorous account of the five key strategic building blocks that underpin an analysis of heterogeneous competition. The second part deals with how these strategic concepts, embedded in various analytical techniques and tools, can illuminate strategy pract...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Amsterdam ; Boston :
Elsevier,
2007.
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Edición: | 1st ed. |
Colección: | Technology, innovation, entrepreneurship, and competitive strategy series.
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Temas: | |
Acceso en línea: | Texto completo |
Sumario: | The first part of this book aims to provide a rigorous account of the five key strategic building blocks that underpin an analysis of heterogeneous competition. The second part deals with how these strategic concepts, embedded in various analytical techniques and tools, can illuminate strategy practice. |
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Notas: | Title from PDF title page (viewed January 2, 2010). |
Descripción Física: | 1 online resource (xiii, 226 pages) |
Bibliografía: | Includes bibliographical references and index. |
ISBN: | 9780080468297 0080468292 |