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Post-war Industrial Media Culture in Sweden, 1945-1960 : New Faces, New Values /

During the 1950s, companies aiming for international markets demanded new theories and methods of communication. Ideas regarding cybernetics, systems analysis, new accounting practices, and budgetary principles as well as theories of information, communication, marketing, public relations, and organ...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Björkin, Mats (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Baltimore, Maryland : Project Muse, 2021
Colección:Film culture in transition.
Book collections on Project MUSE.
Temas:
Acceso en línea:Texto completo