The New Science of Communication : Reconsidering McLuhan's Message for our Modern Moment /

"A reading of Marshall McLuhan's work on media and technology that details the connection between his views on technology, media, and communications, and the classical arts of grammar, logic, and rhetoric, thereby restoring classical and medieval communication theory as an alternative to m...

Descripción completa

Detalles Bibliográficos
Autor principal: Wachs, Anthony M., 1983- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Pittsburgh, Pennsylvania : Duquesne University Press, [2015]
Colección:Book collections on Project MUSE.
Temas:
McLuhan, Marshall > 1911-1980
McLuhan, Marshall, > 1911-1980.
McLuhan, Marshall, > 1911-1980 > Criticism and interpretation.
Medientheorie
Massenmedien
Mass media > Philosophy.
Mass media and culture.
Medias et culture.
Medias > Philosophie.
Criticism, interpretation, etc.
Electronic books.
Acceso en línea:Texto completo
Descripción
Sumario:"A reading of Marshall McLuhan's work on media and technology that details the connection between his views on technology, media, and communications, and the classical arts of grammar, logic, and rhetoric, thereby restoring classical and medieval communication theory as an alternative to modern rationalist theories"--
Descripción Física:1 online resource (222 pages): illustrations ;
ISBN:9780820706184

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