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How to Win an Election : An Ancient Guide for Modern Politicians /

How to Win an Election is an ancient Roman guide for campaigning that is as up-to-date as tomorrow's headlines. In 64 BC when idealist Marcus Cicero, Rome's greatest orator, ran for consul (the highest office in the Republic), his practical brother Quintus decided he needed some no-nonsens...

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Detalles Bibliográficos
Autor principal: Cicero, Quintus Tullius
Otros Autores: Freeman, Philip
Formato: Electrónico eBook
Idioma:Inglés
Latín
Publicado: Princeton : Princeton University Press, 2012.
Colección:Book collections on Project MUSE.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:How to Win an Election is an ancient Roman guide for campaigning that is as up-to-date as tomorrow's headlines. In 64 BC when idealist Marcus Cicero, Rome's greatest orator, ran for consul (the highest office in the Republic), his practical brother Quintus decided he needed some no-nonsense advice on running a successful campaign. What follows in his short letter are timeless bits of political wisdom, from the importance of promising everything to everybody and reminding voters about the sexual scandals of your opponents to being a chameleon, putting on a good show for the masses, and constant.
Notas:Translated.
Descripción Física:1 online resource (128 pages).
ISBN:9781400841646