How to Win an Election : An Ancient Guide for Modern Politicians /
How to Win an Election is an ancient Roman guide for campaigning that is as up-to-date as tomorrow's headlines. In 64 BC when idealist Marcus Cicero, Rome's greatest orator, ran for consul (the highest office in the Republic), his practical brother Quintus decided he needed some no-nonsens...
Autor principal: | |
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Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés Latín |
Publicado: |
Princeton :
Princeton University Press,
2012.
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Colección: | Book collections on Project MUSE.
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Temas: | |
Acceso en línea: | Texto completo |
Sumario: | How to Win an Election is an ancient Roman guide for campaigning that is as up-to-date as tomorrow's headlines. In 64 BC when idealist Marcus Cicero, Rome's greatest orator, ran for consul (the highest office in the Republic), his practical brother Quintus decided he needed some no-nonsense advice on running a successful campaign. What follows in his short letter are timeless bits of political wisdom, from the importance of promising everything to everybody and reminding voters about the sexual scandals of your opponents to being a chameleon, putting on a good show for the masses, and constant. |
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Notas: | Translated. |
Descripción Física: | 1 online resource (128 pages). |
ISBN: | 9781400841646 |