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Making Chastity Sexy : The Rhetoric of Evangelical Abstinence Campaigns /

Even though they are immersed in sex-saturated society, millions of teens are pledging to remain virgins until their wedding night. How are evangelical Christians persuading young people to wait until marriage? Christine J. Gardner looks closely at the language of the chastity movement and discovers...

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Detalles Bibliográficos
Autor principal: Gardner, Christine J. (Christine Joy), 1969- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Berkeley : University of California Press, 2011.
Colección:Book collections on Project MUSE.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:Even though they are immersed in sex-saturated society, millions of teens are pledging to remain virgins until their wedding night. How are evangelical Christians persuading young people to wait until marriage? Christine J. Gardner looks closely at the language of the chastity movement and discovers a savvy campaign that uses sex to "sell" abstinence. Drawing from interviews with evangelical leaders and teenagers, she examines the strategy to shift from a negative "just say no" approach to a positive one: "just say yes" to great sex within marriage. Making chastity sexy sheds new light on an a ...
Descripción Física:1 online resource (264 pages).
ISBN:9780520950559