Rapid sensory profiling techniques : applications in new product development and consumer research /

Rapid Sensory Profiling Techniques: Applications in New Product Development and Consumer Research, Second Edition presents the latest findings and recommendations on the proper choice and use of rapid product profiling methods. Each chapter is written by a key opinion leader on a specific method wit...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Delarue, Julien (Editor ), Lawlor, J. Ben (Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Cambridge, MA : Woodhead Publishing, an imprint of Elsevier, [2023]
Edición:Second edition.
Temas:
Food > Sensory evaluation.
Marketing research.
New products.
Aliments > Analyse sensorielle.
Marketing > Recherche.
Food > Sensory evaluation
Marketing research
New products
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