The power of scarcity : leveraging urgency and demand to influence customer decisions /
Scarcity isn't just one of the key principles of influence, it's arguably the most powerful-invoking the kind of primal instincts that were essential to our ancestors' survival. It's also the explanation for why, in the mid-1990's, $29.99 Tickle-Me-Elmo dolls were being scal...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Otros Autores: | |
Formato: | Electrónico Audiom |
Idioma: | Inglés |
Publicado: |
[Place of publication not identified] :
McGraw Hill-Ascent Audio,
2022.
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Edición: | [First edition]. |
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |