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Strategic public relations leadership /

Public relations professionals are operating in an increasingly challenging and complex environment. Pressures from outside the organisation include new accountabilities, empowered stakeholders, increased public cynicism and a new communication landscape. Internally, there are increasing demands to...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Gregory, Anne, 1953- (Autor), Willis, Paul E. (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Abingdon ; New York : Routledge, 2022.
Edición:Second edition.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)