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Loved : how to rethink marketing for tech products /
"In today's hyper-competitive market, how a product is taken to market is at least as important as the product itself. It is no longer enough for marketers and product teams to just announce their product is superior. Even if what a product does is unique, others claim they do the same thi...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken, New Jersey :
John Wiley & Sons, Inc.,
[2022]
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| Colección: | Silicon Valley Product Group series.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |