The partnership economy : how modern businesses find new customers, grow revenue, and deliver exceptional experiences /
"Traditionally marketing/business partnerships were limited to affiliates' revenue and transaction-based relationships designed to drive customer acquisition though loyalty programs, couponing or sampling. Today's partnership ecosystem has expanded to include creative collaborations a...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Hoboken, New Jersey :
John Wiley & Sons, Inc.,
[2022]
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |