Selling above and below the line : convince the C-suite : win over management : secure the sale /
Top-level executives evaluate proposals from an "above the line" perspective: ROI, time saved, risk lowered, productivity improved. Sales professionals that appeal to both achieve spectacular results. Miller shows how to simultaneously sell the technical and financial fit of any product or...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New York :
AMACOM--American Management Association,
[2015]
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |